News & Insights from Optima Office

Your go-to source for expert tips, industry trends, and real-world advice on accounting, HR, and operational excellence. Whether you’re scaling up or streamlining, we’ve got the knowledge to keep you moving forward.

News

February 22, 2026
Master business bookkeeping with our beginner’s guide. Learn essential methods, records & tools for flawless financial health & growth.
February 18, 2026
Discover expert QuickBooks bookkeeping San Diego services. Boost cash flow, ensure tax readiness, and scale your business with certified ProAdvisors today!
February 15, 2026
Unlock business growth! Discover how outsourced HR saves costs, boosts efficiency, and improves employee experience.
February 9, 2026
Unlock a secure, successful business with our guide to workplace safety compliance. Protect staff, boost productivity, and avoid penalties.
February 4, 2026
Unlock growth & save up to 40% with smart account outsourcing. Boost efficiency, access expertise, and secure your financial future.
February 1, 2026
Unlock growth with account outsourcing. Save costs, gain expertise, and focus on your core business. Learn how to streamline finances.
January 28, 2026
Discover the 9 best staffing recruiting agencies. Learn their specialties, benefits, and how to choose the perfect partner for your hiring needs.
January 21, 2026
Navigate 2025 California HR changes. Use our essential california hr compliance checklist to protect your business from costly fines.
January 14, 2026
Unlock growth with integrated cfo, hr, tax and accounting for startups. Avoid failure & scale smart. Get your blueprint now!
January 7, 2026
Unlock growth & profit with Strategic business advisory. Learn how expert guidance transforms your business for long-term success.
December 31, 2025
Unlock growth with expert fractional CFO bookkeeping. Get strategic financial leadership & robust data for your business.
December 18, 2025
Discover how outsourcing bookkeeping saves time and cost for your business. Reclaim your schedule, cut expenses, and access expert financial support.
December 10, 2025
Find top talent or your next role with expert accountancy recruitment agencies. Optima Office offers tailored solutions for success.
December 9, 2025

In her recent appearance on Cameron Herold’s “Second in Command” podcast, Optima Office CEO Jennifer Barnes revealed the one financial blind spot that’s costing CEOs millions—and most don’t even know they have

December 4, 2025
Unlock the power of a CFO! Learn their strategic role, responsibilities, career path, and how they drive company financial success.
November 27, 2025
Unlock your business’s true worth. Discover why expert Business valuation support is vital for strategic growth, M&A, and tax planning.
November 20, 2025
Hire top talent! Discover the best accounting recruiters in San Diego for expert hiring, specialized roles, and strategic staffing solutions.
November 13, 2025
Master gaap for nonprofits! Learn key principles, compliance, and financial statements to build trust and ensure mission success.
November 6, 2025
Unlock growth with fractional accounting. Get expert financial strategy & save costs for your startup or growing business.
October 30, 2025
Discover why accounting recruiters are essential. Find top talent faster or land your dream accounting job with expert help.
October 23, 2025
Master bookkeeping for businesses. Learn methods, manage transactions, ensure CRA compliance, and boost your financial health.
October 16, 2025
Unlock financial growth! Discover how outsourced CFO services provide strategic expertise and cost-effective solutions for your business.
October 9, 2025
Unlock success in real estate property management accounting. Learn essentials, optimize finances, and avoid pitfalls for your portfolio.
October 6, 2025

Moonlighting is not new, but today’s version looks very different. A growing number of employees are secretly working two or more full-time jobs at the same time. Some call this being Overemployed.

October 2, 2025
Discover the true cost of outsourcing HR. Compare in-house vs. outsourced, understand pricing models, and optimize your spend for maximum ROI.
October 1, 2025

Personalization at Scale In recent years, the line between departments once thought to be oil and water—Human Resources and Marketing—has started to blur in all the right ways. What used to be

September 29, 2025
Master talent acquisition! Learn to build winning strategies, leverage tech, and attract top talent for long-term growth.
July 16, 2025

Growing businesses often turn to a senior accountant as their next financial hire after a bookkeeper. But is that enough? In this guide, we explore the true value of a senior accountant—and

July 16, 2025

Join our team at Optima Office — where flexibility, impact, and leadership meet. Looking for a leadership role where your accounting expertise is truly valued? Optima Office is seeking a Senior Accounting

July 16, 2025

In the powerhouse roundup “Biggest Small Business Mistakes” on CarolRoth.com, 81 top business experts open up about the brutal lessons that nearly broke them—and the make-or-break decisions that turned things around. Among

July 16, 2025

HR compliance plays a critical role in keeping your business protected and your team supported. From wage laws to workplace safety, staying aligned with regulations isn’t optional—it’s part of running a responsible,

July 16, 2025

Join our team and build a career where flexibility and impact go hand in hand. Looking to grow your accounting career with a company that actually puts people first? Optima Office is

July 16, 2025

SAN DIEGO, CA – May 2025 — We’re proud to announce that our Founder and CEO, Jennifer Barnes, has been named a finalist for the San Diego Business Journal’s 2025 CEO of

July 16, 2025

Lead financial strategy at one of Southern California’s top law firms. Are you a seasoned accounting leader looking for a high-impact role with strategic influence? We are hiring a Controller to oversee

July 16, 2025

Join a people-first team that values your expertise—and your time. Looking for a flexible role where you can use your HR expertise without sacrificing work-life balance? Optima Office is hiring a Part-Time

July 16, 2025

What drives a company culture where people genuinely love where they work—and clients feel the difference? On a recent episode of the Anchoring Hope podcast, Optima Office CEO Jennifer Barnes shared the

July 16, 2025

As your business grows, so does the complexity of your financial decisions. But hiring a full-time Chief Financial Officer (CFO) isn’t always the smartest first move, especially if your company is between

July 14, 2025

Planning your cash flow without this on your radar? It might throw a wrench in your year-end projections. If you have employees in California, New York, Connecticut, or the U.S. Virgin Islands,

July 14, 2025

Are you a detail-oriented accounting pro who wants more flexibility, great clients, and a culture that actually supports your work-life balance? Optima Office is hiring an Accounting Manager to join our growing

July 4, 2025

Annual list recognizes the businesses that set the standard for workplace success and awards excellence in company culture   San Diego, CA June 17, 2025–Optima Office, Inc. is proud to announce it

July 3, 2025

Think sending a quick text to your employee after hours is harmless? In California, even a single business-related ping on a personal phone could cost you big if you don’t have a

July 2, 2025

Ready to work in a role where your efforts are recognized, your schedule is flexible, and your voice matters? Optima Office is hiring a Full-Time Recruiter to support our growing client base

May 5, 2025
Ensure smooth operations and compliance with a well-structured employee handbook, essential for setting clear expectations and protecting your business
April 3, 2025
Learn what a fractional controller does, how it compares to a full-time role, and why it can be a cost-effective solution for growing businesses.
April 2, 2025
Optima Office ranks #82 on Inc. Regionals Pacific 2025, celebrating 102% growth and strong partnerships.
April 1, 2025
Meet Tammy Connors, an Assistant Controller at Optima Office, passionate about collaboration, growth, and making a difference.
March 31, 2025
Discover how outsourced HR streamlines operations, ensures compliance, and boosts efficiency. Learn key benefits and how to choose the right provider.
March 20, 2025
Learn how Business Process Outsourcing (BPO) can cut costs, boost efficiency, and drive growth. Explore key benefits, risks, and best practices.
March 14, 2025
Learn how outsourced accounting improves accuracy, saves costs, and scales with your business. Discover if outsourcing is right for your financial needs.
March 13, 2025
Discover why many baby boomers are choosing to ‘unretire’ and return to work for financial, social, and emotional benefits.
March 10, 2025
Understand the key differences between bookkeepers and controllers and why your business needs both to ensure financial success and strategic growth.
March 6, 2025
Optima’s Robbie Wentzell exemplifies dedication and versatility, balancing multiple roles while making a meaningful impact on clients and colleagues.
March 5, 2025
Take control of your business with Optima Office’s complimentary financial controller review for new clients. Ensure accuracy, compliance, and efficiency.
February 27, 2025
Discover how flextirement benefits businesses and senior employees by offering flexible work schedules and valuable mentorship opportunities.
February 24, 2025
Optimize your HR operations with Optima Office’s comprehensive HR assessment. Ensure compliance, identify inefficiencies, and implement best practices.
February 19, 2025
Discover how Optima helped a marketing agency increase profitability and financial clarity through better client and employee tracking.
February 14, 2025
Optima helped a nonprofit achieve their best audit ever by implementing a specialized financial team, leading to accurate reports and a thrilled board.
February 11, 2025
Discover how Optima helped a construction company increase profitability by 20% through job costing and improved financial tracking.
February 4, 2025
Understanding why your business needs more than just a bookkeeper. Explore the roles of controllers and CFOs for accurate financial management and growth.
February 4, 2025
Meet Regina Hulten from Optima: a versatile professional with 15 years of experience, balancing career excellence and personal passions. Discover her journey, insights, and what drives her success.

Team Spotlight

January 28, 2026

Abril Sanabria Verduzco is a Human Resources professional with experience supporting day-to-day HR operations and compliance across a variety of industries. Her work focuses on practical HR support, employee relations, and helping

January 20, 2026

Hanh is a motivated and quality-driven professional with experience in managing all aspects of payroll administration. Hanh has experience with information technology services and the beverage distribution industry. Her ability to adapt

August 6, 2025

Wendy is a Human Resource professional with over 18 years of experience driving HR initiatives across diverse industries including consumer goods, biotech and hospitality. Her experience includes benefits administration, 401k, payroll, compensation,

August 6, 2025

Jasmeet is a dedicated and certified payroll professional with extensive experience in payroll management. She has a proven track record of enhancing payroll efficiency, reducing errors, and ensuring compliance with tax regulations.

August 6, 2025

Scott Bullock is an upbeat HR professional with over 20 years of experience in Human Resources and business management. He has worked in large companies supporting hundreds of employees and has also

August 6, 2025

Monique is a highly skilled human resources professional with over 12 years of experience managing a wide variety of HR functions including but not limited to personnel data, timekeeping, payroll, workers compensation,

August 6, 2025

Jill is a team player who leads with core values and has a background of over 25 years of progressive Human Resources experience. Through a passion for excellence, she has held strong

August 6, 2025

Charlotte has 30 years of HR management and payroll experience working with a variety of small and midsize companies and industries. Her experience covers all aspects of HR from onboarding to offboarding,

August 6, 2025

Diane is a seasoned Human Resources professional with experience in managing all aspects of Human Resources at all levels. Diane has experience working in multiple industries, including biotech, manufacturing, and telecommunications. Her

August 6, 2025

Anneka is an accomplished accounting professional with over 20 years of diverse experience in nonprofit, corporate and legal sectors. She is passionate about driving organizational growth through fiscal stewardship and operational efficiencies.

August 6, 2025

Rebecca is a motivated and quality-driven professional with experience in managing all aspects of financial and accounting operations ranging from month-end close and GAAP financial reporting to procure-to-pay functions and financial systems.

August 6, 2025

As an Assistant Controller at Optima Office, Tammy provides a wide range of accounting support to her clients, spanning from compiling financial statement (with preparation of supporting journal entries, reconciliations, and analyses)

August 6, 2025

Susan is an experienced Assistant Controller with a demonstrated history of working in the Healthcare, Professional Services, SAAS, Online Retailers, Public Relations, Entertainment, and Non-Profit business sectors. Susan is an accountant with

August 6, 2025

Shannon is an Controller with Optima Office. With more than 15 years of experience in accounting, finance, and human resources Shannon provides oversight and daily operations of accounting and administrative activities for

August 6, 2025

Schanyl is a professional CPA with over 25 years of experience in public accounting and private industry. She has experience with a diverse group of industries including automotive, travel, time share, and

August 6, 2025

Regina is a self-motivated and value driven professional with experience in managing all aspects of financial and accounting operations. Regina has experience with a diverse group of industries including healthcare services, wellness

August 6, 2025

Nicole is an experienced Controller with a demonstrated history of working in the marketing, advertising, and real estate industries. A total 8 years of experience in the accounting profession including 5 years

August 6, 2025

Morton is a highly committed, seasoned accounting and financial professional with over 25 years of progressive experience. He graduated from Emory University, Atlanta, GA with a BBA in Accounting and Finance. After

August 6, 2025

EXPERIENCE Michelle is a solutions-focused and quality-driven professional, with experience in managing all aspects of financial and accounting operations. With over 18 years of progressive responsibilities in non-profit settings, Michelle has also

August 6, 2025

Matthew is an experienced, enthusiastic Director of Accounting with experience in a wide variety of industries. His background includes more than 10 years of public accounting experience, specializing in financial statement audits.

August 6, 2025

Maribel has more than 23 years of accounting and finance experience. As a Controller at Optima Office, Maribel provides oversight and recommends improvements within the accounting department, including procedures and systems. She

August 6, 2025

Jovita is highly knowledgeable, self-driven, and detail-oriented professional with more than 20 years of experience in accounting and finance. With strong analytical, problem-solving skills for understanding the operational requirements in a regulatory

August 6, 2025

Jonathan is a motivated and quality driven professional with experience in managing all aspects of financial and accounting operations. Jonathan has leadership experience within the accounting profession, as well as in an

August 6, 2025

John joins Optima Office with over 20 years of financial services industry experience having worked in various roles ranging from sales to executive management. Prior to joining Optima, John founded Peck Insurance

August 6, 2025

Joseph is a motivated, detailed, and quality-driven professional with experience in managing all aspects of financial and accounting operations. He has worked with a diverse group of industries, including manufacturing, healthcare, building

August 6, 2025

Jaye is a results-driven leader with experience in managing financial and accounting operations. Her diverse industry experience includes SaaS, Cleantech, Engineering, Wireless, Healthcare, Commercial Real Estate, Retail, and Law. Jaye is especially

August 6, 2025

Heather Harris is a highly motivated and skilled professional with over 28 years of industry experience. She joins Optima after her recent position as VP of Finance / Controller at a consumer-packaged

August 6, 2025

Edna is an accounting and financial professional with 22+ years of general accounting management, financial analysis, and knowledge of GAAP. She has experience dealing with all levels of management and coaching teams

August 6, 2025

Helen is a senior financial executive and trusted strategic and implementation partner to companies in a variety of sectors including media, production, market research, event planning, manufacturing and interior design. Her ability

August 6, 2025

Bijen has more 25 years of accounting and finance experience. He has experience implementing accounting best practices, month-end close processes, and internal controls as well as budgeting and forecasting, software implementation, and

August 6, 2025

Ashley has more 10 years of accounting and finance experience. As a Controller at Optima Office, Ashley provides oversight and recommends improvements within the accounting department. She has experience implementing accounting best

August 6, 2025

Anne has more than 15 years of accounting and finance experience. As a Controller at Optima Office, Anne provides oversight and recommends improvements within the accounting department. She has experience implementing accounting

August 6, 2025

Anastasia is a dedicated, resourceful, and efficient professional, adept at managing all aspects of finance and accounting operations. She has leadership experience with both non-profit and corporate organizations (private and publicly held).

August 6, 2025

Allen is a motivated and quality driven professional with experience in managing all aspects of financial and accounting operations. Allen has experience with a diverse group of industries including real estate, manufacturing,

January 12, 2016

Amy possesses a wealth of knowledge in financial services working at CULA (Credit Union Leasing of America) for over five years and nine years as divisional controller for Quicken Loans. Prior to

January 11, 2016

Karlyn is a highly skilled accounting and finance professional with over 25 years of experience. Karlyn has expertise in preparing audit compliant financial statements, creating cash flow statements and tools, developing complex

January 10, 2016

Denise has 20 + years of experience in accounting and finance. As a Senior Accounting Manager at Optima Office, she supervises Staff Accountants, completes month end journal entries, reconciles balance sheet accounts,

January 9, 2016

Mark is an extremely experienced, skill set diverse, and quality driven professional with hands on responsibility in managing all aspects of executive level finance, planning & strategy, and Board level participation. Mark

January 9, 2016

Karen is a proven business manager with a strategic mindset and a winning attitude. I am joining Optima after spending 25+ years in various roles in the Oil and Gas Industry. I

January 8, 2016

Kim is an accomplished financial leader with over 25 years of comprehensive and progressive experience and advanced academic studies. She has demonstrated herself to be highly adaptable, proactive and a strategic thinker

January 7, 2016

Emmanuel is a hands-on, proactive, result-oriented financial officer with over 25 years of progressive experience with start-ups and non-profit organizations. He has demonstrated the ability to develop and implement strategic plans to

January 6, 2016

Ute is a senior finance executive with both hands-on and management expertise in all aspects of finance and accounting. Her over thirty years of broad experience in diverse industries reflects strong aptitude

January 5, 2016

Gustavo has over 30 years of experience in real estate and finance. Over the past 12 years he has focused on international financial operations and he has led the creation and implementation

January 4, 2016

Greg is a Consulting CFO for Optima Office and Greg currently directs operational and finance functions for clients. He has public and private company finance experience in Fortune 500 and emerging growth

January 3, 2016

Cory is an engaged, driven leader with diverse experience in leading corporate operations and finance. He has led companies and projects in real estate, construction, manufacturing, energy, water, aviation, and government industries.

January 2, 2016

Cabell is an experienced Senior Finance Executive with management expertise in all aspects of Finance and Accounting. He has broad experience in multiple verticals and ownership structures in small to medium sized

January 1, 2016

INTRAPRENEURIAL-SPIRITED SENIOR FINANCIAL EXECUTIVE offering solid achievements in corporate positioning and M&A leadership, including due diligence and integrations, revenue growth management, corporate finance, and accounting. Career reflects 20+ years of success in

January 7, 2015

Jennifer Saunders is an accomplished HR professional with over 20 years of experience working with Fortune 500 companies to start-up businesses. She has led and developed Human Resource teams across the globe.

January 6, 2015

At Optima Office, Jeanelle supports the day-to-day operations of the company while interfacing between staff and the leadership team. Jeanelle provides support resources to staff to ensure team members possess the tools

January 5, 2015

Jilian joined the Optima Office team with over 25 years of HR management experience having worked as an HR Manager and HR Director for many companies in a variety of industries. Most

January 4, 2015

Chad has over 25 years of finance and accounting experience working for venture-backed, publicly traded, and professional service companies in the life sciences, technology, and consulting industries. Prior to joining Optima, Chad

January 3, 2015

Daniela (Dana) is an experienced Controller with entrepreneurial background and over 15 years experience leading Finance and Operations in e-commerce, manufacturing, and retail businesses. Dana possesses extensive knowledge of financial reporting, cost

January 2, 2015

Taylor is Optima Office’s Chief Operating Officer and serves as a consulting CFO for Optima clients. He’s a seasoned senior finance executive with comprehensive experience ranging from East Coast Big 4, Wall

January 1, 2015

Optima Office provides Outsourced Accounting, Fractional CFO and Human Resources Support. We serve close to 300 companies across the United States but are mostly focused on the West Coast. At least half